Akron Honey
In 2024, Art x Love was engaged by Brent Wesley “The Keeper,” to paint Akron Honey’s logo on the storefront of their new location in Akron’s Highland Square neighborhood. Our initial site survey led to a strategic conversation about short and long term goals for the space and for the business.
We reviewed Akron Honey’s Style Guide and found that there had been several evolutions since the guide was created. We worked with Wesley to update the Style Guide, and identified the specific colors and key iconography Akron Honey would use moving forward.
Mac arrived early on a spring morning, drew Akron Honey’s logo and updated stick-figure family portrait over the doorway, and came back that afternoon to complete the painting before sunset. The clearly recognizable identity of this beloved brand in the community has been a tremendous and uplifting point of pride, keying new interest and investment in this once thriving neighborhood corridor.
As renovations to the building continued, the logo had to be painted over, and Art x Love was engaged to create a 3-dimensional wood sign to replace the original logo. That sign remains in place today, and will soon be replaced by the original painted logo as part of a more comprehensive community and public art project that we look forward to leading in 2024-2025.
You can learn more about Akon Honey at https://akronhoney.com/ and join in on the HoneyLove!
