We make creativity work.


ART x LOVE is a creative courage company. We strategically design interactive art that changes the way people think, feel and operate in select environments.

We believe in the health of art and the power of creative courage. Our mission is to inspire and fulfill dreams through the self-illumination of creative collaborative experience.

Contact us at (860) 389-2944 or to learn more.

William Macdonald Love ("Mac"), Founder & Chief Catalyst

ARTxLOVE Mac Love Chief Catalyst Profile Picture

Mac Love is an international artist and brand consultant who specializes in synaesthesis. He learned art an early age and has always worked to help others embrace their own creativity. Inspired by his father's work in cross-cultural advertising, Mac thrives on helping people of differing value systems better understand one another. Mac was born in New York, grew up in Belgium, earned his MFA in Scotland, served as a firefighter in Connecticut, met his wife at a branding agency in the Empire State Building, pursued his dreams to Ohio, and started ART x LOVE to help others realize and fulfill theirs. Mac is a lifelong Cleveland fan, and a can-do, positive attitude, promise keeper.




"A triple threat: brilliant, hard-working and kind. He is also generous, crazy-optimistic and charismatic. Artistic, business savvy and loyal. He is the real deal and it was an honor to work with him. – Debbie Millman, American Writer, Educator, Artist, Designer, and Host of the Design Observer podcast "Design Matters"

"Mac has the strategic mind to uncover great consumer insights, the creativity to be an accomplished artist and the natural ability to build long lasting relationships. All of these skills combined with Mac's tireless work ethic make him a force in the design world." – Andrew IgnatowExecutive Vice President of Design and Innovation at Sterling Brands

"A creative force, a dreamer, a whirling dervish of ideas and insight. Mac lives outside the box, gleefully but gently pulling others there with him. And yet, impossibly, Mac understands and acknowledges the realities of business and consumers as well. He is truly an asset to any project, any team, any challenge. Oh... and just a darned fun, sweet and smart guy to work with!" – Jenny Burns, Director of Mission & Natural Channel Brand Marketing for Honest Tea